The campaign for The Residences at The Ritz-Carlton builds off the internationally-recognized name, using consistent colours, tone and imagery to convey the upscale nature of this world-renowned hospitality brand. Simple and elegant, the marketing collateral reflects the essence of a Ritz-Carlton property - the epitome of luxuriant modernism, underscored by good design and good taste.
A History of Luxury
For nearly a century, the very name, The Ritz-Carlton, has conjured images of unsurpassable luxury, sophistication and aristocratic chic. A place of rich encounters and glittering soirées, this icon of legendary quality and impeccable service has been a haven for kings and queens, dignitaries, movie stars, and business tycoons alike, and it all began with the vision of one man - César Ritz. Now, the legacy continues at The Residences at The Ritz-Carlton, Toronto.